Archive for May, 2007

Summer Rayne Oakes says "I Do" to conflict-free diamonds in the May/June "Behind the Label" feature in Lucire Magazine

Saturday, May 26th, 2007

Summer Rayne writes about the rise of environmentally-conscious, conflict-free diamonds in the May/June 2007 “Behind the Label” feature of Lucire Magazine. Click to enlarge images.

Eco-fashion is for the DenimNerds

Saturday, May 26th, 2007

“Eco-DenimNation” article in Lucire Magazine, as first seen in S4′s second issue on Denim: Caught With Our Pants Down. “Eco-DenimNation” explores the designers shaking up the blue jean scene and explores the past, present and future of sustainable denim design. Click on images to enlarge.

Party without a plastic bag

Saturday, May 26th, 2007

Summer Rayne and friends at birthday party bash. Oakes wears, John Patrick Organic, Loomstate jeans and an Anya Hindmarch, “I’m Not A Plastic Bag” hidden from view.

“I’m Not a Plastic Bag”
craze will officially launch in North America on June 20th and availabe through Ron Herman, Fred Segal Flair and Halt Renfrew in Canada. A month later, the $15 bag will be available from selected East Coast Whole Food Markets.

SRO FYI: According to the Environmental Protection Agency, the U.S. consumes over 380 billion plastic bags, sacks and wraps each year. Each year, Americans throw away some 100 billion polyethylene plastic bags, and less than one percent of them are recycled. One way to stop the insanity: