Mainstreaming Sustainability: Fashion + Media

Feast Conference NYC 2008

On October 16th, I’ll be presenting with a number of others at FEAST: The Social Innovation Conference in NYC. Here’s a description of my talk because I know it’s not up on the site yet:

Why Do Salmon Swim Upstream?
Forward momentum in downstream trends

Summer Rayne Oakes, SJR

We have the ability to create effective and influential messaging through mainstream outlets. Downstream trends, like fashion and media, have picked up on “green” messaging, but it’s time to hone in on the language and presentation to truly elicit change.

Discover what we, as voracious media junkies, should come to expect from the movement; find out how to launch your message above and beyond the green clutter; explore tactics that take sustainability to the next level; and discuss what it will take to build interaction and leadership from your targeted demographics.

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One Response to “Mainstreaming Sustainability: Fashion + Media”

  1. Michael says:

    Summer: We’re really excited that you’ll be one of the speakers at The Feast! We’ve added your topic to the agenda, and looking forward to meeting you in person..

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